Development of the Air Conditioner using Green Quality Function Deployment: Phase II, III & IV

In the era of global warming and fiercely competitive business world, it’s essential to increase awareness in incorporating environmental aspects into continuous quality improvement methodology for sustainable product development. These qualities improvement are based on the feedback of customer about new and existing product in the market and from benchmarking of competitors. This research applied Quality Function Deployment (QFD) to achieve the goal of green design efficiency. GQFD shows balance between product development and environmental protection. GQFD proposed consists of four phases. In Phase I and Phase II designers can find out which parts are most important parts to enhance environmental consciousness of their products. In Phase III and Phase IV evaluate the effects of design improvement on environmental quality requirements. This research used Air Conditioner as a case study for implementation of green design in product development.