Digitalisation Strategy for Excellence in Banking Institution

Digital transformation today is pervasive across organizational functions. There is no area within a company where digital has not made its impact felt. Information technology bring new paradigm to the Indian banking system. Digital Banking is also known as “cyber banking�, “home banking� or “virtual banking�. There is no way a bank can remain look warm to hi-tech and yet hope to grow. It is choice between survival or extinction. Decision play a very vital role in each sector. In today’s competitive environment survival of organisation depends upon the performance of organisation which are influenced by decision taken by them for their survival.The study attempts to focus on relevance of digital / internet marketing and its impact on banking sector. The paper describes the positive and negative impact of digitalisation in banks. Also, various form service provided by bank for online banking is describe in this paper. The study is based on secondary data. The paper deals with digitalisation of banking system and how the traditional banking is preferring to convert into digital bank for its best. The paper deals with digitalisation of banking system.