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Customizing Web Analytics using Open Source

Author(s):

Aman Kasangottuwar , St. Vincent Pallotti College of Engineering and Technology, NAGPUR; Prof. Manali Patki, St. Vincent Pallotti College of Engineering and Technology, NAGPUR; Rashika Manke, St. Vincent Pallotti College of Engineering and Technology, NAGPUR; Piyush Ojha, St. Vincent Pallotti College of Engineering and Technology, NAGPUR

Keywords:

Google Analytics (GA), HTTP (Hypertext Transfer Protocol)

Abstract

Web analytics has been growing very fastly, and it is since the development of World Wide Web. It has grown from a simple function of HTTP (Hypertext Transfer Protocol) traffic logging to a more comprehensive suite of usage data tracking, analysis, and reporting. The web analytics industry and market are also booming with a plethora of tools, platforms, jobs, and businesses. The market was projected to reach 1 billion in 2014.

Other Details

Paper ID: IJSRDV7I10419
Published in: Volume : 7, Issue : 1
Publication Date: 01/04/2019
Page(s): 1062-1063

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