Digital Marketing |
Author(s): |
| Ankit V Pandey , THAKUR POLYTECHNIC; Sahil Parab, THAKUR POLYTECHNIC; Vedant Sakaria, THAKUR POLYTECHNIC; Kapil Pandya, THAKUR POLYTECHNIC |
Keywords: |
| Ease of access, Competitive Advantage, Effectiveness, SEO, SEM |
Abstract |
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Digital Marketing includes promoting products or services and reaching people or consumers using digital channels. The Digital marketing can be extended to non-internet marketing which includes the channels that do not require the use of internet. It includes mobile phones, social media marketing, displaying the advertising, search engine machine and many other forms of digital media. Through Digital media consumers can access information any time any place any time they need. |
Other Details |
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Paper ID: IJSRDV7I110101 Published in: Volume : 7, Issue : 11 Publication Date: 01/02/2020 Page(s): 1-3 |
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